4. Membership Websites And Membership Programs
My good friend Dave Woodling says that “recurring income is the Holy Grail of income,” and I totally agree!
And the great thing about membership program businesses is that they can allow you to do one body of work each and every month, that you can then go on to sell hundreds… if not thousands of times… over and over again.
What Do You Include In Your Membership Program To Make It Successful?
Well, you need to base your membership program around what you have been doing… something that you’ve gotten great results with, that will also help other people with a problem they are having.
This could be anything, really. But the idea is that you start a membership program to help people succeed in something that they don’t know how to succeed in, and they pay you for the easy access to the information.
I use my forum for my membership program. Here, people can access my trainings, get my advanced trainings, ask me questions as they go through them, and get that individual, one-on-one help.
This makes my membership program a little bit unique… because it also incorporates bits of ‘coaching’ worked into the mix.
Now, my wife’s membership program is a little bit different. It is basically an on-demand access to a vault of past paid content. This includes video courses, PDFs, MP3s, and all kinds of other things.
She essentially keeps putting her best work into this program, so it keeps getting updated with new stuff… and keeps building up in value.
At this point, it is almost like a ‘learning management system’ where members can log in, download what they want, and go at their own pace.
Why Are Membership Sites So Good As A Business?
Membership sites are awesome businesses because once you make that sale, you can continue to earn income from it for months… or even years to come.
As long as you continue to deliver fantastic value to your customers, your membership program will continue to work for you and earn you income on a monthly basis.
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